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The legal and consumer requirements for cosmetic labelling

Promotional campaigns should be a prosperous investment for your brand allowing you to get maximum exposure to your targeted consumer base.

Whatever the nature of the campaign your aim will be to increase:
  • Brand awareness
  • Brand identification
  • Cross-promotional messages
  • Consumer awareness and ultimately…
  • your sales levels
There are a variety of options available when considering running a promotion either as a stand-alone campaign or alongside another form of media. On-pack promotions offer direct communication to the consumer on a one-to-one basis providing maximum exposure and quick results. These include:
  • Coupons & vouchers
  • SMS text to win codes
  • Inserts and premiums such as stickers, fridge magnets, temporary tattoos etc
  • Mini magazines
  • Cross-promotional information (i.e. advertise the rest of your range)
Promotional campaigns are generally run during a limited space of time and therefore should have a start and end date stated on the promotional label.  A wide variety of printing effects are available allowing your products to be enhanced and create an on-shelf standout.
‘Speed-to-market packaging’ is a key factor in today’s price and time sensitive industry. Experts in the promotional labelling industry and pioneers of the multi-page label, Fix-a-Form International operates via an exclusive network of over 20 label printing manufacturers in 50+ countries worldwide.

Fix-a-Form leaflet labels may be applied directly onto the product or packaging in-place of the standard primary adhesive label offering additional pages for your promotional message. Alternatively, they may be applied in an alternative position on the same product in addition to the standard self-adhesive label. As they are supplied in reels, they may be applied using standard label application equipment.  Contact Fix-a-Form today to find your nearest label supplier.

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