Agrochemical Case Study:
Efekto Garden Care range
Pyrotec’s innovative PackMedia Division teamed up with Efekto to provide a solution to their Ready to Use garden care product range. Working with the creative marketing team Redline they wanted to revitalise the range by offering an extended primary label with user instruction attached directly onto the pack. The oval shaped, 4 page leaflet label lends itself perfectly to the pump spray bottle allowing easy access via a re-sealable leaflet in English and Afrikaans.
Applied manually onto the No Weed, No Ant, No Insect Outdoors and their No Weed Lawn products - the leaflet label replaces their old method of a leaflet supplied with each product.
Donvae Hooker, Efekto’s Marketing Manager commented:
“The combination of Efekto’s brief for a professional looking product, Redline Design’s creativity and Pyrotec’s technical expertise, resulted in a really great pack.”
