Informational Case Study:

BMW Car Care Products

German car manufacturer, BMW need a way to include product information in a number of languages on their original brand car-care products.

The job: Four products in the range consisting of leather cleaning foam, plastic care emulsion, cockpit spray and a tyre rim cleaning gel.

The leaflet label provides multi-lingual product information (11 languages in total) and instructions on usage.

An over-laminated Fix-a-Form® leaflet with an integrated front label ensures the product is re-sealable so as to keep the information and details safe. Furthermore, the high quality image of the product remains visually consistent with the rest of the product range.